Portland summers are short, which is exactly why everyone spends them outside. Sunlight breaks down color molecules, chlorine lifts warm tones into brass, and hot, dry air roughens the cuticle so shine disappears.
None of that means staying indoors. It means planning a little: a gloss before the season, a hat on the brightest days, and a rinse after every swim.
A clear gloss in June is the cheapest insurance your color will ever have.
- Book a gloss or toner at the start of summer
- Wet hair with tap water before swimming so it absorbs less chlorine
- Rinse and condition straight after the pool or the river
- Wear a wide-brimmed hat on long, bright afternoons
- Switch to a color-safe, sulfate-free shampoo
- Keep hot tools below 350°F
If your blonde has turned yellow by August, a quick toner at the basin brings it back in about twenty minutes. See cut & color for what the appointment includes.
This article is general information written for a demo site. It is not medical advice: if you have a skin, scalp or health concern, please speak with a clinician before a treatment.
